Salesforce integration
Customer feedback as Salesforce activity.
Rirofeed finds the right Contact or Lead by email and logs each survey response as a completed Task, so feedback shows up in the activity history your team already reads.
What it does
- Finds the Contact by email, then an unconverted Lead
- Creates a Lead (source “Rirofeed Feedback”) when there is no match
- Logs a completed Task with the score in the subject and every answer in the description
- Sends new responses, negative feedback, approved testimonials, or any mix
- Filters by form, sentiment, NPS or rating
Set it up in a few minutes
- Copy your Salesforce instance URL, like
https://yourco.my.salesforce.com. - Get an OAuth access token for a user who can read Contacts and Leads and create Leads and Tasks.
- In Rirofeed, go to Integrations, choose Salesforce, paste both, pick events and save.
What lands in Salesforce
Field by field.
| In Salesforce | From Rirofeed |
|---|---|
| Match | Contact by Email, then a Lead by Email that is not converted |
| New Lead (if no match) | First name, last name, email, company (or “Unknown”), Lead Source “Rirofeed Feedback” |
| Task: Subject | “Feedback:” followed by the form name and score summary |
| Task: Description | The form name, the score summary (for example NPS 9/10 · Positive), any testimonial, every answer, and the response ID. |
| Task: Status, Date | Completed, dated the day of the response |
Events
Choose what gets sent.
Pick one or more events, then narrow them down by form, sentiment, NPS range or star rating.
| Event | When it fires |
|---|---|
| New response | Someone completes a form or clicks a Riro Temperature. |
| Negative feedback | A response with NPS of 6 or below, a 1–2 star rating, a low CSAT, a Freezing or Cold temperature, or negative written sentiment. |
| Testimonial approved | You approve a testimonial in the review inbox. |
Does Rirofeed create Leads in Salesforce?
Only when no Contact or unconverted Lead has the respondent’s email. New Leads get the source “Rirofeed Feedback” so you can report on them.
Where do I see the feedback in Salesforce?
As a completed Task in the Contact’s or Lead’s activity history.
Can I send only some responses?
Yes. Choose which events to send, and filter by form, sentiment, NPS range or star rating range. For example, send only detractors from your quarterly NPS survey.
What happens if a delivery fails?
Rirofeed tries each delivery up to three times, waiting longer between attempts. Every delivery is logged with its result, so you can see what was sent and resend it.
Find out how customers really feel.
Start free with ready-made NPS, CSAT and testimonial forms. Upgrade when you’re ready.